Proven Results

Growth stories from real Australian businesses

A custom-built platform that cut cost per lead by 80%. A landing-page rebuild that took a buyers agent from 1 to 30+ qualified leads a month. Real clients, real numbers.

−80%
Cost Per Lead
30+
Qualified Leads / mo
100%
Custom-Built, Owned
01
Automotive Services
Custom Platform · CRM · Automation

Cost Per Lead Dropped 80%

A custom AI-built business platform, owned outright

2024 → now
Custom PlatformMarketing AutomationGoogle Ads
−80%
Cost Per Lead
sustained over time
0 h/wk
Admin Time
down from ~15 h/wk
$50k
Weekly Revenue
building toward
∞
Service Velocity
shipping continuously

The Challenge

Around 15 hours a week lost to manual admin, a high cost per lead, and a patchwork of SaaS tools that didn't talk to each other.

Our Approach

A custom platform built in code (React, Node, Twilio, Stripe, SendGrid) — CRM, automated SMS, invoicing and review generation — extended with new services week after week.

Pink Slips NSW needed more than another SaaS subscription. We built a complete business platform — CRM, SMS, Stripe invoicing, review automation and marketing integrations — from scratch in code, owned outright, with new services still shipping continuously.

02
Real Estate
Buyers Agent · CRO + Google Ads

From 1 Lead to 30+ Per Month

A landing-page rebuild that shows properties, not platitudes

Newcastle, NSW
Landing PagesCROGoogle Ads
30+
Qualified Leads
per month
100%
Lead Quality
qualified
2
Week 1 Result
qualified leads
324
Properties Shown
showcased

The Challenge

Plenty of paid clicks, but only one unqualified lead per month — the website led with the agent instead of the properties.

Our Approach

A dedicated, conversion-focused landing-page stack centred on real property listings, paired with Google Ads optimisation that captures buyer intent and qualifies leads up front.

A Newcastle buyers agent was getting Google Ads clicks but just one unqualified lead a month — because the site talked about the agent, not the properties buyers actually want. We built a separate, conversion-focused landing-page stack. Week one delivered two qualified leads with full preferences and buying-stage data.

Which growth story will be yours?

Whether you need a custom-built platform, a landing page that actually converts, or Google Ads that bring qualified leads — let's talk strategy.