Content Marketing

Jordan James Media Blog Audit & Expansion Roadmap

See the findings from our latest blog content audit alongside a 90-day roadmap to expand high-intent SEO coverage and capture more qualified demand.

Jan 10, 2025
14 min

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8 cards • Download as ZIP (images) or PDF (LinkedIn)

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Blog Content Audit

90-Day Expansion Roadmap

Transform your blog from a tactical knowledge base into a strategic growth engine that attracts and converts.

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+35%
Organic Traffic Target

Our audit identified gaps that, when filled, should drive 35% more organic sessions by quarter end.

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Audit Focus Areas

  • 1

    Technical SEO: Canonicals, internal links

  • 2

    Content Quality: Depth, formats, media

  • 3

    Conversion: CTAs, intent alignment

  • 4

    Authority: Case studies, expert bios

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Content Pillars to Build

  • Lifecycle & Automation library

  • Revenue Operations playbooks

  • Performance Analytics frameworks

  • Web Experience Optimization guides

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Phase 1: Foundation

Weeks 1-4: Update legacy posts with refreshed metadata, scannable headings, and inline CTAs. Launch two strategic pillar guides.

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Phase 2: Growth

Weeks 5-8: Create keyword clusters, introduce downloadable templates, align social promotion calendar with publish dates.

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Phase 3: Authority

Weeks 9-12: Release case studies, host webinars, syndicate top guides to partner newsletters for link acquisition.

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Ready to Audit?

Get a comprehensive content audit that identifies growth opportunities for your blog.

Request an Audit
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